What doesn't work:

• Generic openers
• Pitching in message #1
• Asking to book a call right away
• Obvious automation

The truth is your prospects get 20+ DMs per week that sound exactly like yours.

What Actually Works

The process that generated a 75% reply rate works because it doesn't feel like outreach at all.

It feels like someone from their world sliding into their DMs with genuine curiosity.

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Three core principles:

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1. Common Ground First

Find something you genuinely share with your prospect. Geography, industry, shared connections, similar challenges.

2. Value Before Ask Give them something useful before requesting anything. Ideas, insights, observations about their business.

3. Human Connection Sound like a real person, not a sales bot. Use natural language. Show genuine interest in their world.

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The Psychology Behind High-Reply DMs

People respond to messages that make them feel:

• Recognized (you actually looked at their profile)
• Valued (you have something useful for them)
• Safe (you're part of their tribe, not a threat)
• Curious (what do you know that they don't?)