The Real Problem: Why 97% of LinkedIn Outreach Fails
Most people think LinkedIn prospecting fails because of:
❌ Bad templates
❌ Wrong targeting
❌ Poor timing
But the problem is -
Human limitations in an AI-driven world.
Let's first understand the math:
- Average sales rep sends 50 messages/day
- Manages 200+ conversations simultaneously
- Follows up inconsistently (studies show 80% never follow up past message 3)
- Loses context between conversations
- Burns out after 2-3 months of manual prospecting
Now, the money and time invested:
- $50,000+ salary for a junior SDR
- $100,000+ for an experienced prospector
- 6+ months to see consistent results
- High turnover rates (average SDR tenure: 14 months)
Now let's look at scaling it: