How to use this: The first section has 5 prompt chains. Each chain is a multi-step workflow where the output of one prompt feeds directly into the next. Use chains when you want a full system built in one session. The second section has all 54 prompts organised by category. Use those standalone whenever you need a quick output.
All prompts were built and tested on Claude Opus 4.8. Copy the prompt, fill in the brackets, paste into Claude.
Build a complete outbound campaign from scratch. Takes 20-30 minutes. Output: ICP, list criteria, 5-step email sequence, LinkedIn sequence, and objection responses.
Prompt
Here is my product: [paste product description in 2-3 sentences]
Here are my 5 best customers: [paste company names and a sentence about each one]
Write my ideal customer profile. Include:
- Company size and type
- Job title and seniority of the buyer
- What they were probably struggling with before finding me
- What triggered them to start looking for a solution
- What they care about most when evaluating options
- What a bad fit looks like
Be specific. No generic marketing language.
Sample Output
ICP for Pulse (pipeline health SaaS)
Company: B2B SaaS companies, 50 to 200 employees, Series A to B. Has a sales team of at least 5 reps. Uses Salesforce or HubSpot.
Buyer: VP of Sales or Head of Revenue. Has been in the role 6 to 18 months. Inherited a messy CRM and is under pressure to improve forecast accuracy.
Before finding us: Spending 3+ hours a week manually reviewing deals in pipeline reviews. Getting surprised by deals that slip at the last minute. Reps updating CRM inconsistently so they never trust the data.
Trigger: A board meeting where the forecast was off by 30%+. Or a new CRO joining and immediately asking why pipeline visibility is so poor.
What they care about most: Will this actually get rep adoption. Does it work with our existing CRM. How fast can we get to value.
Bad fit: Companies under 20 employees, founder-led sales, no dedicated sales ops, using spreadsheets as their CRM.
Paste the ICP output from Step 1 into this prompt.
Prompt
Here is my ICP: [paste Step 1 output]
I want to build a targeted outbound list. Tell me:
1. The exact filters I should use in LinkedIn Sales Navigator to find these people
2. Which signals on a LinkedIn profile tell me this person is a good fit right now (not just on paper)
3. What to look for on a company's LinkedIn page that confirms they match
4. Three specific communities, groups, or platforms where these people are already active
5. One creative list-building angle most people are not using for this ICP
Sample Output
List Building Guide for Pulse ICP
Sales Nav filters: Job title: VP Sales, Head of Sales, Director of Sales. Seniority: Director, VP, CXO. Company headcount: 51 to 200. Industry: Software and IT Services. Technology used: Salesforce OR HubSpot.
Signals they are a good fit right now:
- Posted on LinkedIn in the last 30 days about pipeline, forecasting, or CRM hygiene
- Changed jobs in the last 90 days (new in role, trying to make an impact fast)
- Company recently posted a VP of Sales Ops or Revenue Ops job (means they are aware of the problem)
- Connections include RevOps influencers like Jared Robin or Kyle Poyar
Company page signals:
- Hiring for 3+ AE or SDR roles right now (growing sales team, pipeline complexity increasing)
- Recent funding announcement in the last 6 months
- Engineering heavy team but small sales team (product-led, now trying to add sales motion)
Where they are active:
- RevGenius Slack community
- Pavilion membership community
- r/sales and r/SaaS on Reddit
Creative angle most people miss: Scrape the attendee list from SaaStr, Dreamforce, or any RevOps conference. Everyone there is actively trying to solve this problem. They went to the conference, they are not passive.
Paste the ICP and list criteria outputs into this prompt.
Prompt